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STUDIES IN TECHNOLOGY COMMERCIALIZATION
Instructor: Yongmin
Kim, Professor of
Bioengineering and EE
Paul
Budak, Encompass Ventures
Key Volunteer Scot Land, Encompass Ventures
Instructor:
Credits: 4 credits
Time: 4:30 - 6:20 p.m.
Mondays and Wednesdays
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Important
links
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Library resources:
Engineering Library
Foster Business Library
Program for
Technology Commercialization Resources at Foster Business Library
Technology
Commercialization Resources
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Class
& Date
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Topics
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Instructors/Lecturers
EXAMPLE FOR WINTER 2005
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Class 1
Jan. 3, 2005
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Introduction
- Goals
and expectations
- Class
content and structure
- Requirements
of course
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Paul Budak, MS
Partner, Encompass Ventures
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Experiences in Commercialization
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David
Reuter, MD, Ph.D.
CMO Cardiac
Dimensions
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Class 2
Jan. 5, 2005
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Product Development Process and System Engr.
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Yongmin Kim, Ph.D.
Professor, UW Bioengineering/EE
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Class 3
Jan. 10, 2005
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Product Development Process and System Engr.
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Yongmin Kim, Ph.D.
Professor, UW Bioengineering/EE
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Class 4
Jan. 12, 2005
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Three-minute
elevator presentation
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Class 5
Jan. 19, 2005
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Experiences in
Commercialization
Business Models
- Description/analysis
of different models
- Revenue
Models
- Return on investment
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Andy Sack, MBA
CEO & co-founder, Judy’s Book
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Experiences in Commercialization
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Mark Reisman, MD
Swedish Medical Center
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Class 6
Jan. 24, 2005
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Market
Analysis
- Industries
- Segmentation
- Sizing
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Taunya Sell
Ragen MacKenzie
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Class 7
Jan. 26, 2005
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Market
Analysis
- Selecting
target markets
- Market
strategies
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Sherril Small
Managing Partner CJSA LLC
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Project assignment
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Yongmin Kim, Ph.D.
Professor, UW Bioengineering/EE
Paul Budak, MS
Partner, Encompass Ventures
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Class 8
Jan. 31, 2005
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Product
Marketing
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Wayne
Wager, MBA
Partner, Encompass Ventures
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Class 9
Feb. 2, 2005
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Sales
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Pat McNiff
One Accord
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Class 10
Feb. 7, 2005
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Intellectual
Property Strategies
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Chris Somogyi
Somogyi Ventures
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Negotiation/Mergers
& Acquisitions
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Jeff Sussman
Senior Associate, Cascadia Capital’s
M&A practice
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Class 11
Feb. 9, 2005
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Students Presentations
– Analyst reports
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Class 12
Feb. 14, 2005
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Strategic
Planning and Management
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Scot Land
Partner, Encompass Ventures
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Experiences
in Commercialization
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Scot Land
Partner, Encompass Ventures
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Class 13
Feb. 16, 2005
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Financial
Analysis
- Add-on
to last quarters work
- Preparation
for assignment
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Del Clark
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Project assignment - Make versus Buy – deciding on a Business Unit (internal development)
or an Acquisition
- Team
Formation and Assignment
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Class 14
Feb. 23, 2005
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Experiences
in Commercialization
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Tom Fare, Ph.D.
Merck
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Corporate
Governance
- Board
of Directors
- Scientific
Advisory Board
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Jim Garrison
National Association of Corporate Directors (NACD)
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Class 15
Feb. 28, 2005
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Business
problems/resolutions
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Doug Brown
CEO, Smashing Ideas
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Business
Life Cycle
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Brian Turner
CEO Coinstar
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Class 16
Mar. 2, 2005
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Experiences
in Commercialization
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Lee Thompson, Ph.D.
Chief Scientist, Blue View Technologies
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Selection
of Technology for BIOENG599Z (Applications in Technology Commercialization)
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Yongmin Kim, Ph.D.
Professor, UW Bioengineering/EE
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Class 17
Mar. 7, 2005
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Students Presentations
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Class 18
Mar. 9, 2005
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Financing
- Venture
Capital / Private Equity
- Term
sheets
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Dan Rosen
Frazier Technology Ventures
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Wrap-up and course evaluation
by students
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Yongmin Kim, Ph.D.
Professor, UW Bioengineering/EE
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Final
Exam
Mar. 14, 2005
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